Ø  Bright and colourful music videos

Ø  Close ups are used to show their emotions

Ø  They use extreme close up.These tend to show the purity of the artist and they try to make them look innocent.

Ø  Mainly tend to target teenage audiences

Ø  It is very upbeat so tend to be fast shots.

Ø  Flashing lights tend to be shown as well

Ø  Creative settings and back drops