Amber Cullen A2 Music video portfolio
Analysis of album
Avril Lavigne- Back of Album
As you can tell they have used the logos of all the companies that they have worked with so not only do they get recognition but they receive some of the money depending on the sales of the album. We also become familiar with the record companies artist are with so people will know what to expect when they see what the artist has released next. They have also included the barcode as when they scan the barcode tells them the price and what record it is.
They have used the same typography throughout the album and the media products so that the audience can see that they are being consistent therefore allowing people to recognise the products. They have used white text so that it stands out from the background and they have positioned to the left hand side so that you can see it clearly and they have numbered the songs so if you like a particular song you can go straight to it.
The white text is used on all the album even inside in the booklet that comes with the lyrics of the songs.
They have kept to the theme of the album as they have used a dark background so the audience can already tell what the mood is for the video. In this shot they have got her laying down on the piano and she has her hair over her face suggesting that she is feeling depressed and upset. We can also see this through the way that it is set out as she positioned on the right hand side of the album so you can see the text more clearly.
